Pre-qualified homeowners. Booked inspections.
The problem
You pay for a name and a number. Many are people who were never going to book a visit, let alone sign off a job.
A monthly summary with a big lead count tells you little. You need to know what each lead cost and which ones became work.
If the ad account, landing page or customer data belongs to the agency, leaving them means starting again.
What you get
Facebook and Instagram ads that bring you pre-qualified homeowners: people who have said what they need and when, and can book a free roof inspection.
After you book a call
No surprises. Here is how it goes, in order.
A short, no-pressure conversation. I ask how you win work now, what you spend, how many jobs you can take on and what a good job is worth. If it is not a fit, I will tell you.
Using your real figures, I work out what a won job would need to cost for advertising to make sense for your business, and whether the maths works at all.
A plain summary of the test budget, my fee and what each of us is responsible for. It runs month to month, with no long contract.
Your ad account, Facebook page and landing page are created under your ownership. You pay Meta directly for ad spend, so you see every pound.
Ads go live, enquiries are followed up and tracked, and each week you get the same short report from spend through to jobs won. We review it together and adjust.
Case studies
One pilot partner so far. The rest of the carousel is placeholder space for real clients and results.
A real review from the pilot partner goes here once the pilot has results. Nothing on this page is a testimonial yet, and none will appear unless it is genuine and the client has agreed to it.
I am tracking the pilot from spend to jobs won. When there are real numbers they will be published here with the client's permission, including the ones that look bad. The first few roofers I work with get an introductory rate, in return for letting me use their results.
About
A small, hands-on team with one job: getting roofing firms more booked inspections, and reporting on it honestly. You deal with the people doing the work.
Ads go to homeowners in the areas you actually cover, so enquiries come from people you can reach.
Your name, your photos and your real reviews do the talking. Homeowners hire roofers they trust.
A short enquiry, a quick reply and a simple way to book a visit. Less chasing for you.
Roofing firms that can take on more jobs, reply to enquiries quickly and have a good name locally. If that sounds like you, we would like to talk.
Check the fitFAQ
We talk through how you win work today and what it costs. If it looks like a fit, I send a written proposal with the test budget, my fee and who does what. Nothing starts until you agree to it.
There are two costs. The first is ad spend, which you pay straight to Meta, so you can see every pound. The second is my fee, which is kept low while I build case studies and agreed in writing before any money is spent. I do not publish fixed prices yet because the right budget depends on your area and how many jobs you can take on.
No. It runs month to month. If you want to stop, you stop, with no notice-period traps.
You do. The ad account, Facebook page, landing page domain and every lead's details are set up in your name. If we part ways, you keep all of it.
No, and be wary of anyone who does. Results depend on your area, your offer, your reviews and how fast you answer. What I can promise is clear reporting from spend to jobs won.
Not much. You need real photos, a few recent reviews, and someone able to answer the phone or confirm visits quickly. I handle the rest.
Fit check
Four quick questions. Nothing is stored or sent.
Can you take on more jobs right now?
Can someone reply to enquiries the same day?
Do you have recent photos and reviews we can use?
Are you happy to look at the numbers every week?
Contact
Fill in the short form and it writes your message for you. Copy it and send it to the address below. A short call is enough to see whether this is a fit.
[email protected]